We research, create and promote top-notch content
There are quite a few options out there if you are looking for ‘web content’ but unlike many of the other agencies, you’ll never see a keyword-stuffed-blog-post leaving our studio. We can’t polish turds here.
We create content with purpose – taking care of not just the writing, but the planning, the researching, the creating, the optimising and the promoting.
Our process (if you want a full content creation campaign)
- Market research & Strategy Devised – we set about understanding your goals and the purpose of the content. To us, the target audience is never an afterthought
- Vehicle choice – we select the right method of delivery e.g. infographic, blog post etc.
- Content research – thorough research of the topic with subject specialists brought in where applicable.
- Required talent recruited – we have specialist freelance writers for every niche we work in, but if we require a different specialist or a superb designer, chances are we know someone and can get them on board with the project.
- Content creation – we set to work creating the best content possible, with an awareness of the target audience and a user-centric focus throughout.
- Quality assurance & revisions – we have an editor-in-chief who makes sure everything is tip-top before it lands on your desk however if you’re not happy then revisions are of course included.
- Promotional campaign – we execute a full outreach campaign to seed the post with the right people and broadcast via the relevant channels to get your content in front of the right eyeballs. Our content is designed to deliver quality inbound links, targeted visitors and heightened brand awareness.
You can also get individual services from us (see below)
- Infographics – researched, designed and promoted.
- Blog posts – researched, written and promoted
- Top lists – researched, compiled and promoted
- Egobait – researched, compiled and outreach completed
- Whitepapers + eBooks – researched, written and promoted
- We can even write punchy, high-conversion eCommerce product descriptions
Whilst we aren’t at the cheaper end of the spectrum for web content services, we are affordable to most businesses with a marketing budget and we try to be flexible to accommodate projects of most sizes. Always be mindful of the potential damage that poorly written content might be doing to your website, brand and bottom-line.
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